how to balance entrepreneurial risk-taking with doing the ‘right thing’ by William Anderson | Published by Austin Business Journal [Article] Gay Gaddis is a pioneer, in many senses of the word. She’s an advertising pioneer who cashed out a $16,000 retirement account to start agency T3 (now named Material) in the … Read More
Texas Exes Board President, Gay Gaddis on Fox 7 Good Day Austin Bel; b1hg5anner Brunch Keynote Hosted by Women Communicators of Austin5tkolto43olgb8 [Video] FOX 7 Good Day Austin welcomes Texas Exes board president and chair, Gay Gaddis to share the latest news from the University of Texas’ official alumni association. … Read More
[ARTICLE] Published by Inc. Magazine, Written by Jane Porter. Gay Gaddis runs one of the largest independent ad agencies in the country–when she’s not tending to her Longhorns. Field of DreamsBy age 6, Gay Gaddis knew how to work a field of cattle. Growing up in a small town just … Read More
[VIDEO] After responding to a Craigslist listing, Lee and Gay Gaddis became the proud owners of presidential artifact and a Texas relic. Texas Country Reporter‘s Bob Phillips reports on-location at the Gaddis’ Double Heart Ranch to view the newly-restored 1964 Glastron boat, previously owned by the 36th President of the … Read More
[VIDEO] “Everything is sweetened by risk.” In 1989, Gay Gaddis cashed in a $16K IRA to create a new breed of agency, T3 (now known as Material), an innovative digital marketing agency that grew into the largest independent female-owned advertising agency in the U.S., under her leadership for over 30 … Read More
